November 2012

Who does this blog work for?

Writing for me vs. writing for a niche

When I first started my blog, it wasn't in any sort of attempt to become the next big thing in mom blogging. I simply wanted something that was just mom. As a stay at home mom, I felt like I'd somehow lost touch with my individuality and became a breast-pumping, spill-mopping, short-order cook.

I thought blogging would be a great way to be myself and reconnect with those who knew the pre-mama me. And, at first, that's exactly what I did. I wrote about whatever came to mind, which usually had very little to do with my family, but rather centered around some strange idea or stupid human trick I'd pulled that week. My family and friends really dug it, but after a while, I started to get hungry for more exposure to other readers.